I built RoleDemand for recruitment agencies researching potential clients. It brings together new roles and hiring patterns from public careers pages, with links back to each vacancy.
I built a climate league table with rankings, everyday comparisons and a clear trail back to the data.
Tracked emissions, per second
≈ 605tonnes of CO₂e / second
About the footprint of 403.6 million plastic straws each second.
Tracked sources averaged about 605 tonnes of carbon dioxide equivalent per second in 2024. That is roughly the carbon footprint of 403.6 million plastic straws each second. This counter estimates emissions over time since this page opened using that annual average.
Tracked emissions · 2024 annual average.
Sources & calculation
This estimate spreads the tracked annual emissions over time. The straw comparison uses an approximate footprint of 1.5 g CO₂e per plastic straw.
I combined website analytics, audience records and channel data to help the team understand its readers and what they read. The analysis informs medium- and long-term strategy.
What went into it
I brought together website analytics, CRM, newsletter and social data, checked the figures against the source reports, and built an audience explorer and segments the team could use.
Reporting automation
4+ hours~5 minutes
I also built a report generator that turns Excel data into checked HTML and PDF reports.
Approximate turnaround from my own use at WorldGaming.
More from my projects folder Career exploration, football & developer tools